Apple Butter has opened its second site at 4-5 Langham Place, near Oxford Circus on Friday 15 March.
The brunch spot opened first café on Monmouth Street, Seven Dials in January 2020.
Diverging from the flagship, this new site will offer an all-day dining experience, showcasing an array of lunch options, all prepared with halal ingredients.
Dishes such as salmon wasabi black rice with crispy crab, edamame beans, cucumber and avocado, potato gnocchi with porcini sauce and sundried tomatoes, and sandwiches – such as BBQ beef with peppers, spring onion, chive sour cream with French fries and the falafel sandwich on brioche with mixed leaves, radishes, pickles and tahini dressing – will be served.
On the side, there will be a selection of small plates such as the spicy shrimp lollipop, wagyu beef hummus with pomegranate, pine nuts and pitta, and crispy halloumi sticks to choose from.
Desserts include karak chai crème brulee with English tea and mixed spices, baklawa rolls of filo pastry, pistachio, mascarpone and orange blossom water and the classic Apple Butter croissant butter pudding with custard and pecan nuts.
All-day brunch will continue to be a focal point, with dishes such as the Truffle Scrambled Egg on brioche with creamed mushrooms and black truffle, Avocado Halloumi Toast on sourdough with beetroot moutabal on offer, as well as the famous apple butter pancakes with their ever-changing flavour.
Alongside, the drinks menu boasts a selection of specialty coffees, jing-premium loose teas, iced teas, smoothies, and mocktails.
The new 75-seat restaurant features rustic accents and an apple tree installation.
Saleh Alayan, creative director, said: “Opening our second Apple Butter location marks a milestone moment for us, and we couldn’t be more thrilled to bring our unique blend of flavours and hospitality to Langham Place.
“With the new site, we aim to elevate the dining experience, offering not only our signature brunch favorites but also exciting new lunch and dinner options, all prepared with the same passion and attention to quality that has defined Apple Butter from the beginning. We’re excited to welcome guests into our cozy yet chic space, where they can indulge in delicious food, specialty drinks, and the warm ambiance that has become synonymous with the Apple Butter experience.”
As with the Seven Dials site, the Langham Place restaurant is walk-in basis, and will be open on from 8am to 6pm Monday to Friday and 9am to 6pm on Saturday and Sunday, with opening times extending later into the evening from the spring.